I Heart Mac & Cheese
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Our Client:
WORLD FAMOUS IS A RESTAURANT THAT OFFERS A UNIQUE SPIN ON THE TRADITIONAL EGGROLLS BY SERVING UP LOADED FUSION STYLE EGGROLLS. WORLD FAMOUS APPROACHED US WITH A NEWLY BUILT ONLINE ORDERING PLATFORM FOR THEIR 4 RESTAURANT LOCATIONS SEEKING TO GROW ONLINE SALES AND AWARENESS WITH A LIMITED AD BUDGET.
The Approach:
WE APPROACHED THE CHALLENGE BY DEVELOPING A FACEBOOK AND INSTAGRAM REACH AD CAMPAIGN WITH LOCALIZED AD SETS THAT WOULD DRIVE TRAFFIC DIRECTLY TO THE ONLINE ORDERING PLATFORM.
- PRODUCED ENGAGING VIDEO SHOWCASING THE PRODUCT AND RESTAURANT EXPERIENCE WITH ENGAGING MUSIC AND CAPTIVATING NARRATION BY THE OWNER.
- CRAFTED APPEALING AD COPY WITH CTA TO ORDER ONLINE TO AVOID LONG LINES AND PHONE HOLDS.
The Results:
TOTAL AD SPEND: $420.13
ONLINE ORDERS: 293
NEW SALES: $8,597.19
RETURN ON AD SPEND: 2046.90%
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